Album Review: Blame it on baby by Da Baby

Archie Barton | Staff Writer

Rating: 6.5/10

DaBaby cannot be stopped. Even with a global pandemic, the North Carolina rapper continues to be one of the hottest artists on the market. Taking protective measures which are epitomized by the face mask he dons on the album cover, DaBaby attempts to solidify the quick success he built up in recent years with his third album in 13 months, ‘Blame It On Baby’. Taking risksm but keeping to his aggressive and rap heavy style, he ended up with mixed results when compared to previous works. 

Compiled of 13 songs, his first album for 2020 has a swift run time of just 33 minutes. Demonstrating his high energy and fast-paced production, Blame It On Baby starts out with the ironically named but upbeat Can’t Stop before moving on to the equally bright Jump. DaBaby tried to switch up the beat on this album, something both fans and critics have been questioning his ability in doing. The album is more exploratory in its release, trying to find a balance between his usual, unvaried approach and a totally new sound. Changing his music too much would alienate his audiences, leaving them wanting a return to his earlier works. Continuing in his strengths and working with the same style would risk a possible loss of interest and a regression into a one-time stint of fame.  

The singles Find My Way and Champion attempt to combat his previously same sounding songs. A possible new direction for the artist, the blend of song and rap works well in these tracks and shows development in his reach with music. It is the title track that shows the most progress. ‘Blame It On Baby’ offers four changing beats and a different sound as the track progresses, illustrating a much-needed variety in his song capabilities and potentially foreshadowing a change for his future works. 

Multiple notable features make an appearance on the album, supplying their own unique collaborations to some of the best songs. Megan Thee Stallion brings success to Nasty, while Future, Quavo, and Roddy Rich support DaBaby on tracks like Pickup, Rockstar, and Drop. Even as he welcomes other artists onto the album, DaBaby still produces many of his own tracks, trying out new ways to cultivate his songs. A more serious style works on some tracks, but fails to capture the audience in the less energetic and slower songs. 

Considerably a step down from his previous 2019 albums, KIRK and Baby On Baby, Blame It On Baby lacks the hard-hitting tracks that worked so well last time. However, change is exactly what this artist needs to maintain the audiences’ interest and propel his ongoing momentum.  
Blame It On Baby may not have been his best work, but you can’t blame him for attempting to transition from a one-hit wonder to a long-lasting artist.